Privacy

This policy explains what data 10K Steps uses, why we use it and what you can control. We do not sell your health or location data.

Last updated: 13 August 2026

1. What 10K Steps is

10K Steps is an iOS walking app that shows daily activity, records dedicated walks, provides insights, completes eligible challenges, and offers optional leaderboard features. This policy applies to the 10K Steps app and website.

2. Information the app may use

Activity and health information

With your permission, 10K Steps reads step count and walking or running distance from Apple Health. We use this data to show your progress, create walk summaries and insights, and update eligible challenges. Apple does not tell apps when read access is denied, so 10K Steps may only know that the request was completed.

Motion information

If you choose iPhone-only tracking, the app may use motion and fitness data from your device to count steps and walking activity.

Location and routes

Location is optional and is requested only for features that need it, such as drawing a route during a dedicated walk. Precise routes are not shown on leaderboards. If route sharing is available, you control whether to share and may be able to hide the beginning and end of a route.

Photos

If you add photos to a dedicated walk, the app uses the photos you select or take for that walk. You may also choose a profile photo for leaderboard features. Profile photos are cropped and reduced in size, source metadata is removed, and Apple’s on-device sensitive-content analysis may check the processed image before upload. The original photo is not uploaded or retained by 10K Steps. Camera access is only requested when you choose to take a photo.

Account and community information

If you use account or leaderboard features, we may store a display name, avatar settings, country or public place choices, challenge progress, eligible leaderboard totals, and participation preferences. Leaderboard participation and place sharing are controllable in the app.

Purchases, device and diagnostics information

Apple processes App Store purchases. We may receive purchase status needed to unlock subscription features. The app may also collect app interaction events, device identifiers permitted by your settings, crash reports, and performance information to operate and improve the service.

3. How information is used

We do not use health information for advertising, and we do not sell health or precise location data.

4. Service providers

We may use providers such as Apple, Firebase, and app analytics or attribution services to deliver the app, process purchases, store account, leaderboard, or profile-photo data, measure performance, and understand acquisition. Profile photos are stored in Firebase Storage and are available only to authenticated app users through leaderboard features. Providers process information under their own terms and our instructions where applicable. Apple Health data is subject to Apple’s platform protections and is not uploaded for advertising.

5. Storage and retention

Some activity information and preferences may remain on your device. Account, leaderboard, challenge, purchase-status, and service data may be stored in cloud systems for as long as needed to provide the service, meet legal requirements, resolve disputes, or prevent abuse. A selected profile photo is retained until it is replaced, removed, or the account is deleted; cached copies expire or are removed as devices manage storage. We remove or de-identify information when it is no longer needed.

6. Your choices and rights

Depending on where you live, local law may give you additional data rights.

7. Children

10K Steps is not directed to children under the minimum digital-consent age in their country. If you believe a child has provided personal information without appropriate consent, contact us.

8. Security and international processing

We use reasonable administrative and technical measures to protect information. No system is completely secure. Service providers may process data in countries other than your own, subject to appropriate safeguards where required.

9. Changes to this policy

We may update this policy as the app develops. We will change the date above and provide additional notice in the app when a change is material.

10. Contact

Questions or privacy requests can be sent to hello@10ksteps.world.